Terms of Service
Last updated: 9 September 2025
Bridal Marketer (“we”, “us”) provides marketing services to bridal retailers (“Client”, “you”). By engaging us or using this website, you agree to these Terms.
1) Services
We plan, build, and optimise campaigns (typically Google Ads), set up funnels (e.g., forms, Calendly), support follow-up processes, and report on results. Specific deliverables appear in a Proposal/Statement of Work (SOW).
2) Your responsibilities
Provide timely access to required platforms (Google Ads, GA4, Calendly, CRM), brand assets, and store information.
Make and log calls (we recommend ~15 hrs/week) to convert leads; “no calls, no result.”
Honour data protection law for your own customer data.
Pay ad platforms directly (unless the SOW states otherwise).
3) Fees & ad spend
Ad spend is paid by you directly to the platform (e.g., Google).
Management fee is paid to us as per SOW. After a channel is proven, we may move it to a support-level retainer and allocate more budget to the next channel (the “one-channel-at-a-time” model).
Invoices are due 14 days from date. Late payments may pause work.
4) Trials, term & termination
We often begin with a 14-day test to validate area viability.
Unless stated, agreements run month-to-month and can be ended with 14 days’ notice. Either party may terminate immediately for material breach.
On termination, you’ll pay for work done to date; we’ll hand back or export the agreed assets and data.
5) Platforms & access
Unless the SOW says differently, ad accounts remain yours (you grant us access), campaign IP we create is yours upon payment, and we retain our internal frameworks.
We may use third-party tools (Typeform, Calendly, Pipedrive, GA4, Google Ads). You are responsible for their direct fees unless the SOW includes them.
6) Performance
We will act with reasonable skill and care, but we do not guarantee specific outcomes (e.g., a number of sales). Market conditions, competition, seasonality, pricing and in-store performance affect results.
7) Acceptable use (website)
Don’t misuse the site, try to access others’ data, or attempt security breaches. We may block access that risks our systems.
8) Confidentiality
Each party keeps the other’s non-public information confidential, using it only to deliver the project. This survives termination.
9) Data protection
Each party complies with applicable data protection laws. Where we process your boutique’s customer data, the Data Processing section of the Privacy Policy applies (and any DPA we sign together).
10) Publicity
You grant us permission to reference your boutique as a client and use non-sensitive performance summaries as case studies, unless your SOW opts out.
11) Intellectual property
We retain IP in our methodologies, templates and internal tools. Upon payment, you receive a perpetual, worldwide licence to use campaign assets we created for you within your business.
12) Limitation of liability
To the maximum extent permitted by law:
We’re not liable for indirect or consequential loss (e.g., lost profits, lost data).
Our total liability in any 12-month period is capped at the fees you paid us in that period.
Nothing excludes liability for fraud, death or personal injury caused by negligence.
13) Non-solicitation
During the engagement and 6 months after, you agree not to solicit or hire our employees/contractors directly without our written consent.
14) Force majeure
Neither party is liable for delays outside their reasonable control (platform outages, disasters, etc.).
15) Governing law
These Terms are governed by the laws of England and Wales. Courts of England have exclusive jurisdiction.
Contact: info@bridalmarketer.com · Address above.
Terms of Service
Last updated: 9 September 2025
Bridal Marketer (“we”, “us”) provides marketing services to bridal retailers (“Client”, “you”). By engaging us or using this website, you agree to these Terms.
1) Services
We plan, build, and optimise campaigns (typically Google Ads), set up funnels (e.g., forms, Calendly), support follow-up processes, and report on results. Specific deliverables appear in a Proposal/Statement of Work (SOW).
2) Your responsibilities
Provide timely access to required platforms (Google Ads, GA4, Calendly, CRM), brand assets, and store information.
Make and log calls (we recommend ~15 hrs/week) to convert leads; “no calls, no result.”
Honour data protection law for your own customer data.
Pay ad platforms directly (unless the SOW states otherwise).
3) Fees & ad spend
Ad spend is paid by you directly to the platform (e.g., Google).
Management fee is paid to us as per SOW. After a channel is proven, we may move it to a support-level retainer and allocate more budget to the next channel (the “one-channel-at-a-time” model).
Invoices are due 14 days from date. Late payments may pause work.
4) Trials, term & termination
We often begin with a 14-day test to validate area viability.
Unless stated, agreements run month-to-month and can be ended with 14 days’ notice. Either party may terminate immediately for material breach.
On termination, you’ll pay for work done to date; we’ll hand back or export the agreed assets and data.
5) Platforms & access
Unless the SOW says differently, ad accounts remain yours (you grant us access), campaign IP we create is yours upon payment, and we retain our internal frameworks.
We may use third-party tools (Typeform, Calendly, Pipedrive, GA4, Google Ads). You are responsible for their direct fees unless the SOW includes them.
6) Performance
We will act with reasonable skill and care, but we do not guarantee specific outcomes (e.g., a number of sales). Market conditions, competition, seasonality, pricing and in-store performance affect results.
7) Acceptable use (website)
Don’t misuse the site, try to access others’ data, or attempt security breaches. We may block access that risks our systems.
8) Confidentiality
Each party keeps the other’s non-public information confidential, using it only to deliver the project. This survives termination.
9) Data protection
Each party complies with applicable data protection laws. Where we process your boutique’s customer data, the Data Processing section of the Privacy Policy applies (and any DPA we sign together).
10) Publicity
You grant us permission to reference your boutique as a client and use non-sensitive performance summaries as case studies, unless your SOW opts out.
11) Intellectual property
We retain IP in our methodologies, templates and internal tools. Upon payment, you receive a perpetual, worldwide licence to use campaign assets we created for you within your business.
12) Limitation of liability
To the maximum extent permitted by law:
We’re not liable for indirect or consequential loss (e.g., lost profits, lost data).
Our total liability in any 12-month period is capped at the fees you paid us in that period.
Nothing excludes liability for fraud, death or personal injury caused by negligence.
13) Non-solicitation
During the engagement and 6 months after, you agree not to solicit or hire our employees/contractors directly without our written consent.
14) Force majeure
Neither party is liable for delays outside their reasonable control (platform outages, disasters, etc.).
15) Governing law
These Terms are governed by the laws of England and Wales. Courts of England have exclusive jurisdiction.
Contact: info@bridalmarketer.com · Address above.